Recently, I heard someone say(forget the person), that their mother likes Google because Google has no advertising!
In other words, she did not feel that the discreet text based advertising from Google was ‘advertising’ as she was used to (in your face, old style aggressive broadcast media type advertising)
Contrast that with this one .. India’s largest newspaper Times Of India (Wikipedia link intentional so that I avoid linking to them) set up in 1838.
THIS is an advertisement from their site .. AFTER another initial ‘welcome screen’(also a different advertisement) and also additional popups.
Basically it takes over the whole screen ..
The Web would be overwhelmed with this extraordinary foot in the door stupidity of old media had it not been for Google!
So, Thank God for Google which shows us relevant and discreet advertising which some people consider is ‘not advertising’