Blog – IKEA’s new iPhone app
IKEA launches an iPhone app and makes the IKEA Catalogue 2010 available to customers via Apple iPhone.
It allows users to simply flip through the pages of the UK catalogue on an iPhone and discover products for every area of the home, from kitchens and bedrooms to living rooms. There are plans to quickly improve and develop the app – but only in conjunction with customers who choose to download it. Customers are invited to add their thoughts and opinions on how it can be improved, in order to produce an app that works the most intuitively with the IKEA customer experience. The app will provide a lightweight and an environmentally friendly alternative to the printed catalogue.
I like this app – its a good interface and also has a lot of detail.
The IKEA Catalogue 2010 UK edition is available as a free download
from the Apple iTunes Store on 3 December 2009.
Download link is HERE
See a YouTube video below






Ajit Jaokar is the founder of the London based publishing and research company futuretext (
