Ovi strategy being played out – Nokia shipped 500 thousand 5800 XpressMusics in a month

5800 XpressMusic.JPG

Nokia shipped 500 thousand 5800 XpressMusics in a month

Very impressive especially coming on the back of a meltdown in Zune sales by $100 million

This is great news for Nokia and exactly what is needed. I believe that the Ovi strategy is yet to be fully played out i.e. the sever side (Ovi/ Download!) is there. The supporting devices are coming out 5800 is the first one.

The big gap as I see it is a disconnect to Download! Platform. It’s far better to unite these two things (Ovi – for content and Download! for apps) and brand it in a more consumer friendly way.

Image source: Mobile crunch