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Mobile Web Megatrends – detailed agenda

We have a detailed agenda for the Mobile Web Megatrends conference

Agenda HERE and a synopsis below

The Mobile Web Megatrends is a unique one day event that addresses the strategy and best practices relating to key current trends for the Mobile Web.

The simple idea behind Mobile Web Megatrends is to create a small, niche event focused on developments that are key to the Mobile Web currently (2008/2009)

This means that the event will be much more focused and granular.. For instance – we don’t want to talk about ‘Nokia’ but rather about Nokia S40 6th edition which has implications for the mass market. Similarly, Opera Mobile 9.5 is significant due to features such as implementation of Google Gears. Thus, the event will have a much more granular, interactive focus than other events.

Some of the topics we will cover

* The Mobile Web evolution and its impact for developers (views from Nokia, Opera, Skyfire and others)

* The Obamamobile : Media and mobile convergence opportunities from the development of Barrack Obama’s mobile strategy

* Cloud computing and its impact on the mobile ecosystem – Moblast

* The iPhone session : The iStore and the future of mobile applications and it’s impact on developers(Micheal Mace, William Volk)

* Emerging markets: Digital inclusion, mobility with an emphasis on the Brazilian market

* Operators, new Media, Security and convergence(experiences from ESPN,OMTP, Gemalto and others

* Open source and mobile (Mike Rowehl)

* Mobile advertising models including analytics(admob)

* Mobile opportunities for start-ups(venturebeat)

The discussion will focus on the strategy, implementation, competitive advantages and the pitfalls of these trends. This unique opportunity to get an unbiased viewpoint with the opportunity to discuss these developments. You can clarify your thinking from the experience of others and keep the conversation going through an ongoing attendees only discussion forum.

The Obamamobile comes to mobile web megatrends ..

The agenda for mobile web megatrends is coming on very well ..

One very interesting session is the Obamamobile :) by Micheal Becker of iLoop mobile creators of M.BarackObama.com

Register for Mobile Web Megatrends if you have not done so already HERE!

The Obama campaign has made innovative use of digital media and social networking in harnessing grassroots community support. iLoop Mobile, the creator of M.BarackObama.com

(http://m.barackobama.com). The site will enable supporters, the media, and the general voting public to interact with the Obama campaign anywhere anytime.

Micheal Becker, EVP iLoop mobile will talk of the macro trend of media convergence and the

multi-modal nature of the mobile phone/mobile Internet and how it is at the crux of this convergence. In context of the Obamamobile site, Micheal will speak about

- Broadband to mobile content (news section of site)

- Mobile content (videos, ringtones, wallpapers)

- Socialsphere with viral elements for the community to share the site

- Rotating banners highlight position papers that trigger mobile web to

email conversation

- Call-to-actions to promote mobile web to text

Michael Becker iLoop Mobile

Open Web foundation presentation .. Who polices the Open Web?

This is an interesting presentation and I am following this space with some interest. The issues addressed are important but do we need yet another such body? Seems very ‘west coast’ again. The companies which they claim work with the open web are also strange – BBC (funded by the British taxpayer), Facebook(open API but not interoperable API), Plaxo(dubious record on spamming individuals at least in it’s early days), six apart is included but not wordpress(a better product and a more open/free architecture in my view – although I use Movable Type for my blog – if I had a choice again, I would go wordpress)

There appears to be a focus on individuals but the individuals mentioned seem very US/west coast centric

Companies like Opera software (long a bearer of the web standards) is missing

In the list of people talking about these issues ..names like Tantek Celik are missing(as is more a discussion of microformats in general – which is important in my view)

So, how does such a group get created? and what gives them the authority to police/standardise the Open Web(and the definition of which is not very clear to me in this presentation)

To reiterate, I do believe that there is a key issue here .. and I have pointed this in previous blogs(Open source or open standards – co-operating or competing) i.e. the standardization process – although with worthy goals – has some drawbacks.

In my view, we need LITE standards and a simpler process(like microformats) and not ‘One organization to rule them all’ as the OpenWeb foundation appears to be!

Seek comments on this – more blogs coming soon. Responses slower since travelling

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Dont forget to register for Mobile Web Megatrends

Dont forget to register for Mobile Web Megatrends. Shaping up to be a great event!

The Mobile Web Megatrends is a unique one day event that addresses the strategy and best practices relating to key current trends for the Mobile Web.

The simple idea behind Mobile Web Megatrends is to create a small, niche event focused on developments that are key to the Mobile Web currently (2008/2009)

This means that the event will be much more focused and granular.. For instance – we don’t want to talk about ‘Nokia’ but rather about Nokia S40 6th edition which has implications for the mass market. Similarly, Opera Mobile 9.5 is significant due to features such as implementation of Google Gears. Thus, the event will have a much more granular, interactive focus than other events.

Some of the topics we will cover (note this is a indicative list only at this stage)

• The evolution of the browser(Opera, Nokia)

• Location based services 2.0 – (Cell id databases)

• APIs – network(GSMA, OpenAjax, Bondi)

• Widgets

• Advertising models including analytics

• Mobile social networks

• iPhone (including iStore)

• Android

• Nokia S40 6th edition – the impact on mass market phones

• Flashlite

• Mobile Web demographics – the numbers, uptake figures, impact of flat rate etc

• Browser plugins

• Enterprise and Mobile Web

• Cloud computing

• Emerging markets

• QR codes and

• Offline Browsing

The discussion will focus on the strategy, implementation, competitive advantages and the pitfalls of these trends. This unique opportunitiy to get an unbiased viewpoint with the opportunity to discuss these developments. You can clarify your thinking from the experience of others and keep the conversation going through an ongoing attendees only discussion forum.

Watch this space for more updates…The date will be September 8th, the venue wil be the University of California, Berkeley and tickets are only $195

Mobile Web Megatrends is brought to you by Ajit Jaokar of futuretext and Larry Lockhart of NextVision Media

Potential downtime today ..

We are upgrading Movable Type. So potential downtime today. Thanks for your support

UK Ofcom report – lots of interesting data ..

As usual, the ofcom report released this week has lots of great data. Thanks to Dean Bubley of Disruptive Wireless for pointing this to me

Some interesting insights as per Disruptive wireless:

* Quite a lot of discussion of the resilience of fixed-line comms in the face of the mobile onslaught. Rather than direct fixed-mobile substitution, it appears that the UK sees more mobile-initiated incremental use of voice. Fixed minutes have dropped about 17bn minutes in total over 6 years, but mobile call volumes have risen by 38bn minutes. The UK outbound call total is still around 60/40 fixed:mobile, and 88% of homes still have a fixed line.

* The proportion of mobile-only households has been pretty static for the past few years, currently at 11%. This is considerably lower than elsewhere in Europe (eg 37% in Italy), and is possibly reflecting the prevalence of ADSL. Most mobile-only users are from lower socioeconomic groups.

* 44% of UK adults use SMS daily, against 36% using the Internet

* More than 100k+ new mobile broadband connections per month in the UK in H1 2008, with the rate of sign-up accelerating. 75% of dongle users are now using their mobile connection at home.

* Nearly half of adults with home broadband use WiFi

* 11% of UK mobile phone owners use the device to connect to the Internet, and 7% use it to send email. (It looks like the survey Ofcom commissioned didn’t define “the Internet”, so this might include some closed WAP usage too – consumers probably don’t have a full view on what “the Internet” is at a technical level).

* VoIP usage appears to have fallen from 20% of consumers in late 2006, to 14% in early 2008. However, I suspect that this masks the fact that many instances of VoIP (eg BT’s broadband circuit-replacement service, or corporate IP-PBXs), don’t make it obvious to the user.

* Over two-thirds of mobile broadband users also have fixed-line broadband

* UK mobile subscribers send an average 67 SMS per month (or 82 / month per head, taking account of multiple subs-per-person). MMS use is only 0.37 messages per user per month.

* Slight increase in overall fixed-line subscriptions in 2007 – attributed to business lines.

* Overall UK non-SMS mobile data revenues were flat in 2007 vs 2006 at £1bn. I reckon that’s because the data pre-dates the big rise in mobile dongle sales, and also reflects price pressures on things like ringtones. Ofcom also attributes this to adoption of flatrate data plans vs. pay-per-MB.

* UK prepay mobile ARPU has been flat at £9 / month for the last 4 years. That’s a big issue for operators wanting to sell data services to prepay subs in my view.

* 17% of mobile subscriptions in the UK were on 3G at end-2007, although there’s not much detail on the actual usage of 3G for non-voice applications.

* Overall, UK households allocate 3.3% of total spending to telecom services. That’s been flat since 2003 – ie the slice of the pie isn’t getting any bigger relative to food/rent/entertainment/travel etc.

* 94% of new mobile subscriptions are bundled with handsets.

* 11% of UK adults have >1 SIM card. Among 16-24yo users, this rises to 16%. There’s an estimate that of the second devices in use in the UK, 1m are 3G dongles, 0.7m are BlackBerries or similar, and 8m are genuine “second handsets”. There’s also another 8m “barely active” devices that are used as backups, or legacy numbers that get occasional inbound calls or SMS

Changes to OpenGardens blog coming soon

Hello all

We are going to make a few changes to OpenGardens blog over the next few weeks – and this week we upgrade to the latest version of movable type. Apologies for any disruption this may cause. Also, we will make a lot more efforts to include the community features of the latest Movable type platform and also work with more detailed posts and cross link to them. This is a part of my larger effort to look at electronic publishing and make the OpenGardens blog more content rich.

I have already been testing and making changes over the last few weeks as you know.

Many thanks for all your support as usual

Attending the Social networking workshop in SIGCOMM 2008 at Seattle

I am attending SIGCOMM 2008 – specifically the social networking workshop at SIGCOMM 2008 in Seattle. This relates more to my research / PhD work and its fascinating to see all these cutting edge developments from a mathematical/research perspective. So, lots of Graphs, data, network analysis etc etc. If anyone is attending this, lets meet. Unfortunately I cannot be in Seattle for the whole of SIGCOMM but will be there at the social networking workshop all day. Please contact me at ajit.jaokar at futuretext.com if you can meet up