Comments on: Open Mobile business models – the impact of free, open and fremium on the Mobile Data Industry http://www.opengardensblog.futuretext.com/archives/2008/03/open_mobile_bus_1.html Wireless mobility - Innovation - Digital convergence - mobile web 2.0 Thu, 19 Jan 2012 13:47:14 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Kevin Smith http://www.opengardensblog.futuretext.com/archives/2008/03/open_mobile_bus_1.html/comment-page-1#comment-1450 Kevin Smith Tue, 25 Mar 2008 16:01:57 +0000 http://dev5.indigocontenthost.co.uk/archives/2008/03/open_mobile_bus_1.html#comment-1450 A well written blog as always, Ajit, thanks for posting. A couple of comments: - the Web is not free: there is an access charge. No broadband subscription = no access. Personally, I'd be happy for an ISP to provide fully ad-funded access, but as long as ad blockers exist, that's unlikely to happen :) - agree that upfront investment is higher for mobile access, which has driven a more aggressive return on investment (walled gardens with both access and content, data card rollout etc.). However this should not preclude Long Tail uptake; as operators move away from walled gardens the user is able to discover services as they choose. Such niche services are (ideally) available to consume on mobile just as they are on the 'fixed' Web. - "In an era of abundance, what are the new scarcities?". How about disposable income for parents mortgaged to the hilt... - finally agree that a concerted effort to 'lower the barrier to entry' for 3rd parties is a good thing :) all the best! Kevin A well written blog as always, Ajit, thanks for posting. A couple of comments:
- the Web is not free: there is an access charge. No broadband subscription = no access. Personally, I’d be happy for an ISP to provide fully ad-funded access, but as long as ad blockers exist, that’s unlikely to happen :)
- agree that upfront investment is higher for mobile access, which has driven a more aggressive return on investment (walled gardens with both access and content, data card rollout etc.). However this should not preclude Long Tail uptake; as operators move away from walled gardens the user is able to discover services as they choose. Such niche services are (ideally) available to consume on mobile just as they are on the ‘fixed’ Web.
- “In an era of abundance, what are the new scarcities?”. How about disposable income for parents mortgaged to the hilt…
- finally agree that a concerted effort to ‘lower the barrier to entry’ for 3rd parties is a good thing :)
all the best!
Kevin

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