Bling software: Over the air mobile ajax client ..

I met Roy Satterthwaite, CEO Bling Software when I spoke at the O Reilly Web 2.0 expo,

Increasingly, the space of ‘Javascript running on top of Java APIs’ is becoming quite crowded with Sun itself getting into the ring with Java FX. However, Bling is unique because it’s client can be distributed over the air!

I have yet to see another company making that claim and it could be disruptive because it solves the client distribution problem and widens the scope of the target audience. I would be interested to hear any views about this approach(or anyone else who claims similar)

From their web site

>>>>

Bling Software is the first and only technology vendor to develop a fully extensible, cross platform, JavaScript interpreter for the mobile handset that is small enough to be distributed with content to consumers over-the-air.

KEY FEATURES

Bling Software is the first and only technology vendor to develop a fully extensible, cross platform, JavaScript interpreter for the mobile handset that is small enough to be distributed with content to consumers over-the-air.

Standards based JavaScript authoring environment for fast and easy development

Asynchronous communications for faster loading and less delays

Easy data integration to existing websites and content via XML (E4X)

Rich media support for audio and video

Infinitely scalable, no server requirements

Over-the-Air downloading and updating of content-small footprint for easy fast and easy loading

Simple elegant declarative XML applications with embedded standard JavaScript

Cross-platform VM. Run across all different kind of handsets and operating systems from different manufacturers

Cross-carrier. Run on all the different operators

<<<